Be Part of The Record

Entry is by Donation Only

"Nothing may be prepared in advance; everything must be made fresh on the days of the official attempt and at the designated location"
From Guinness World Record Rules

The Longest
Tiramisù

Programme

Two days of expo, live music, and our Guinness record attempt.

Saturday

Expo & Concert

Italian Expo by day, live show by night.

10:00 — Doors open
10:00–17:00 — Italian Expo
17:00 — Venue clears (doors close)
19:00 — Doors reopen
19:30 — Live concert:
Chiara Nova · Italian Radio Society · The Ed Sheeran Experience

23:00 — Concert ends (venue closes)

Sunday

Record & Slices

Ticket holders only: certification, then collect your slice.

10:00 — Doors open (ticket holders only)
13:30–14:30 — Official record measurement & certification
15:00–16:00 — Fast Track slice collection
From 16:00 — Slice collection by booked time slot
22:30 — Event closes

DONATE AND HAVE YOUR SLICE

Personalise Your Tray

Create a custom takeaway tray and make it uniquely yours.

PERSONALISE NOW

Event Insider

Newsletter

Record to Break

The current Guinness World Records benchmark for the longest tiramisù stands at 273.50 metres, set in Milan, Italy, on 16 March 2019.

What makes our attempt different is the way it will be verified and made: an Official Adjudicator from Guinness World Records will be on site to oversee the full measurement and validation process, confirming the total length achieved on the day.

And it won’t be “assembled beforehand”. Every layer will be made live, on site, during the attempt—freshly prepared from scratch, using genuine ingredients and traditional methods, in strict accordance with official Guinness World Records' requirements and food-safety standards. Nothing pre-made, nothing pre-assembled: the tiramisù you see being built is the tiramisù being measured.

Our goal is clear: to break the longest tiramisù record by creating an even longer tiramisù and setting a new Guinness World Records milestone.

BE PART OF THE RECORD

A Community Project
for Charity

Esharelife Foundation is our official charity partner for The Longest Tiramisù. This UK-based charitable organisation recognised by the Charity Commission, supports individuals and communities in some of the world’s most disadvantaged regions. Working with trusted local and international partners, Esharelife delivers sustainable initiatives across education, health, food security and social welfare. By joining the event, you help raise funds and awareness for people facing difficulties.

UK-based charity delivering sustainable projects in education, health and social welfare globally.

Supports disadvantaged communities through partnerships with trusted local and international organisations worldwide.

Your participation helps fund food security initiatives and essential humanitarian assistance today.

A community-led record attempt turning celebration into real, measurable social impact together.

MAKE A DONATION

When It Will Happen

25-26 APRIL 2026

BOOK YOUR TICKET

Where It Will Happen

Find the venue, dates, and travel details.

Be Part of History

Choose your role and became part of the record breaking team.

The application is temporarily closed.

FAQs

Quick answers before you join the attempt in Chelsea.

When and where will the event take place?

The event will take place on 25 and 26 April at Chelsea Old Town Hall, King’s Road, Chelsea, London.

How can I take part in the event?

To take part, you must make a donation via the official ticketing platform Gotobeat or through the official website. Once you receive your ticket, simply present it at the venue entrance.

How much is a slice of tiramisù?

Donations start from £10 and grant entry for one person, with the right to collect a slice of the official tiramisù.

How much is a 2kg tray?

Donations for the tray start from £45 and grant entry for up to 3 people. The tray contains over 2kg of tiramisù.

Can I request a refund?

No. The amounts paid are donations to the charity. This is not a commercial sale, but a donation that entitles you to collect a slice or a tray.

All FAQs

OPEN

Organised By

Turning ambition into record-breaking reality.

In Support Of

To support people in need.

Under The Patronage Of

Recognised and supported by institutions that value culture, community, and excellence.

In Partnership With

Proudly working with trusted partners to make this record attempt possible.

Our Supporters

Valued supporters helping bring this Guinness World Records bid to life.

Media Partners

Sharing official news, live highlights, and the journey to the record.

Event Insider

Newsletter

PROGRAMME

Day 1

Saturday 25^th April

Expo & Concert

Italian Expo by day, live show by night.

10:00 — Doors open
10:00–17:00 — Italian Expo
17:00 — Venue clears (doors close)
19:00 — Doors reopen
19:30 — Live concert:
Chiara Nova · Italian Radio Society · The Ed Sheeran Experience
23:00 — Concert ends (venue closes)

Day 2

Sunday 26^th April

Record & Slices

Ticket holders only: certification, then collect your slice.

10:00 — Doors open (ticket holders only)
13:30–14:30 — Official record measurement & certification
15:00–16:00 — Fast Track slice collection
From 16:00 — Slice collection by booked time slot
22:30 — Event closes

TICKETS

FULL GROUP EXPERIENCE

VALID FOR 3 PEOPLE

Personalised 2kg Tiramisù Tray

Day 1 entry anytime from 10am
Day 2 entry anytime 10am - 2:30pm
Concert tickets included
Including £45 donation to charity

Booking Fee £15,75

£120,75

CONCERT AND TRAY

VALID FOR 3 PEOPLE

2kg Tiramisù Tray

Day 1 entry anytime from 10am
Day 2 entry anytime 10am - 2:30pm
Concert tickets included
Including £45 donation to charity

Booking Fee £14,25

£109,25

CONCERT AND SLICE

VALID FOR 1 PERSON

Day 1 entry anytime from 10am
Day 2 entry anytime 10am - 2:30pm
Concert tickets included
Including £10 donation to charity

Booking Fee £5,25

£40,25

ONLY SLICE
(collection depends on selected slot)

VALID FOR 1PERSON

Access only DAY 2 on selected slot
Including £10 donation to charity

Booking Fee £1,15

£11,50

PERSONALISED
TRAY

VALID FOR 1PERSON

Personalised 2kg Tiramisù Tray

Collect any time on day 2
Including £45 donation to charity

Booking Fee £15,75

£63,25

VIRTUAL SLICE
(donation, no collection)

Including £10 donation to charity

Booking Fee £1,15

£11,50

VIRTUAL TRAY
(donation, no collection)

Including £45 donation to charity

Booking Fee £6,75

£51,75

GO BACK CONTINUE

General Information

What is The Longest Tiramisù – Guinness World Record Official Attempt?

It’s a major international event celebrating the world’s most iconic Italian dessert. During the event, we will carry out the official attempt to break the record for the longest tiramisù in the world, with the goal of entering the Guinness World Records.

When and where will the event take place?

The event will take place on 25 and 26 April at Chelsea Old Town Hall, King’s Road, Chelsea, London.

Is the event officially recognised by Guinness World Records?

Yes. This is an official attempt with the presence of Guinness World Records adjudicator Lorenzo Veltri, who will oversee and validate the record.

What is the purpose of the event?

As well as celebrating Italian excellence, the event has a charitable purpose: raising funds through tiramisù-related donations to support people in need.

Where will the funds raised be donated?

All funds raised will be donated to Esharelife Foundation, a charity recognised by the UK Charity Commission, supporting people and families in need.
For more information: www.esharelife.org

Which institutions support the initiative?

The event is supported by important Italian institutions in the UK, including the Italian Embassy in London, the Consulate General of Italy, the Italian Chamber of Commerce in the UK, the Italian Cultural Institute, and other institutional partners.

Access & Donation

How can I take part in the event?

To take part, you must make a donation via the official ticketing platform Gotobeat or through the official website. Once you receive your ticket, simply present it at the venue entrance.

Can I enter without making a donation?

No. Entry is only permitted to ticket holders who have obtained a ticket through a donation.

Where can I make a donation?

Donations can be made via the event’s official website or through Gotobeat.

How much is a slice of tiramisù?

Donations start from £10 and grant entry for one person, with the right to collect a slice of the official tiramisù.

How much is a 2kg tray?

Donations for the tray start from £45 and grant entry for up to 3 people. The tray contains over 2kg of tiramisù.

Can the tray be personalised?

Yes. By selecting the ticket that includes personalisation and accessing the dedicated section, you can add a name or a message to your tray.

Can I request a refund?

No. The amounts paid are donations to the charity. This is not a commercial sale, but a donation that entitles you to collect a slice or a tray.

The Tiramisù

Which ingredients will be used?

The tiramisù will be made with:

Sterilgarda mascarpone and cream
illycaffè coffee
Forno Bonomi savoiardi
Sugar
Cocoa
Gelecta Cream by Italgel stabiliser

Will there be gluten-free options or alternatives?

No. To ensure the validity of the Guinness attempt, only one official version of the tiramisù will be produced.

Will the tiramisù be prepared on site?

Yes. In accordance with Guinness World Records rules, the tiramisù must be freshly prepared during the official attempt days. Nothing can be made in advance.

How much does a “Guinness” slice weigh?

A slice will weigh over 250g, while the tray will exceed 2kg.

Personalised Tray

Can I add a name or a message?

Yes. Through the personalisation section you can add a message to your tray.

Can I collect the tray at a specific time?

Collection will take place in the dedicated area inside the venue, following the instructions provided on the day of the event.

Can I delegate someone else to collect it?

The ticket holder can collect the tray. The ticket may be transferred, but once scanned it cannot be used again.

What happens if I don’t collect my tray?

It will not be possible to collect the tray after the event closes.

Logistics

Where is the venue?

The event will take place at Chelsea Old Town Hall, King’s Road, Chelsea, London.

Are there parking options nearby?

Parking is available in the area, subject to permits and local regulations. For up-to-date details, we recommend checking the Royal Borough of Kensington and Chelsea website.

Is the event accessible for people with disabilities?

Yes, the venue is accessible for people with disabilities.

How long will the event last?

Saturday 25 April:

10:00 – 17:00 (Italian Expo)
19:00 – 22:30 (concert, for holders of the relevant ticket)

Sunday 26 April:

10:00 – 22:30

Access varies depending on the ticket purchased. Please check the ticket section for details.

What happens in case of bad weather?

The event will take place as planned even in bad weather, as it is entirely indoors.

Media & Content

Will the event be streamed live?

Yes, the event will be streamed on the social pages of COMPLITALY TV and The Longest Tiramisù.

Will it be possible to take photos and videos?

Yes, photos and videos will be allowed during the event.

Could participants appear in official footage?

Video recordings and photographic coverage will be produced during the event. Participants may appear in official content.

How can I request press accreditation?

To request press accreditation, please send an email to longesttiramisu.uk, including your publication and media details.

Companies & Sponsors

How can a company become a sponsor?

Interested companies can email longesttiramisu.uk to request the media kit and sponsorship package information.

Is it possible to have a stand at the Italian Expo?

Yes, you can request a stand within the Italian Expo. For information and availability, email longesttiramisu.uk.

The LongestTiramisù

Programme

Expo & Concert

Record & Slices

Personalise Your Tray

Event Insider

Record to Break

Press & Updates

Gallery

Il Sole 24 ORE

ANSA

London Mums

Complitaly TV

Londra Italia

Il Fatto Quotidiano

Dagospia

Français à Londres

Food Affairs

La Notizia Londra

Qui Londra

A Community Projectfor Charity

When It Will Happen

Where It Will Happen

Be Part of History

FAQs

When and where will the event take place?

How can I take part in the event?

How much is a slice of tiramisù?

How much is a 2kg tray?

Can I request a refund?

All FAQs

Organised By

In Support Of

Under The Patronage Of

In Partnership With

Sponsored By

Our Supporters

Media Partners

Event Insider

PROGRAMME

Expo & Concert

Record & Slices

TICKETS

VALID FOR 3 PEOPLE

VALID FOR 3 PEOPLE

VALID FOR 1 PERSON

VALID FOR 1PERSON

VALID FOR 1PERSON

FAQs

General Information

What is The Longest Tiramisù – Guinness World Record Official Attempt?

When and where will the event take place?

Is the event officially recognised by Guinness World Records?

What is the purpose of the event?

Where will the funds raised be donated?

Which institutions support the initiative?

Access & Donation

How can I take part in the event?

Can I enter without making a donation?

Where can I make a donation?

How much is a slice of tiramisù?

How much is a 2kg tray?

Can the tray be personalised?

Can I request a refund?

The Tiramisù

Which ingredients will be used?

Will there be gluten-free options or alternatives?

Will the tiramisù be prepared on site?

How much does a “Guinness” slice weigh?

Personalised Tray

Can I add a name or a message?

Can I collect the tray at a specific time?

Can I delegate someone else to collect it?

What happens if I don’t collect my tray?

Logistics

Where is the venue?

Are there parking options nearby?

Is the event accessible for people with disabilities?

How long will the event last?

What happens in case of bad weather?

The Longest
Tiramisù

A Community Project
for Charity